Sharjah Crowned ‘Best Cultural Destination’ at Travel + Leisure India’s Best Awards 2024

by Travel Mail
4 minutes read
Sharjah Crowned 'Best Cultural Destination' at Travel + Leisure India’s Best Awards 2024

Sharjah, often referred to as the cultural jewel of the United Arab Emirates, has garnered international acclaim by being named the Best Cultural Destination (Editor’s Choice) in the International Destinations category at Travel + Leisure India’s Best Awards 2024. This prestigious recognition highlights Sharjah’s unwavering commitment to preserving and celebrating its rich cultural heritage, solidifying its status as a global cultural hub.

A Rich Tapestry of Cultural Heritage

Sharjah’s reputation as a cultural epicentre is built upon its harmonious blend of tradition and innovation. Visitors are captivated by the emirate’s extensive array of cultural landmarks, historical sites, and thriving arts scene. At the heart of this cultural treasure trove is the Sharjah Museum of Islamic Civilization, a beacon of knowledge showcasing over 5,000 artifacts that chronicle the Islamic world’s rich history.

The UNESCO-listed Heritage Area offers a glimpse into Sharjah’s architectural splendour and traditional Emirati lifestyle. Highlights include the Al Hisn Fort, a historic stronghold turned museum, and the Souq Al Arsah, one of the oldest marketplaces in the region. These attractions provide an immersive experience that resonates with history enthusiasts and curious travellers alike.

World-Class Art and Innovation

Sharjah has carved a niche for itself in the global art scene through initiatives like the Sharjah Art Foundation and the internationally renowned Sharjah Biennial. These platforms bring together artists and visionaries from around the globe, fostering creativity and cultural exchange. The emirate’s commitment to nurturing artistic talent extends to its numerous art galleries, workshops, and community events.

Natural Beauty Meets Cultural Splendor

Beyond its cultural landmarks, Sharjah’s stunning natural landscapes enhance its appeal. Visitors can explore the serene beaches along the Arabian Gulf, the dramatic Hajar Mountains, and the sprawling deserts that offer opportunities for adventure and tranquillity. Sites like the Mleiha Archaeological Centre allow visitors to delve into the region’s prehistoric past while marvelling at its natural wonders.

A Moment of Pride at ITC Maurya

The award ceremony, held on December 12 at the iconic ITC Maurya, New Delhi, was a testament to Sharjah’s rising stature in the global travel and tourism arena. Representing Sharjah at this prestigious event was Munnmunn Marwah, COO of Think Strawberries, the official representative of the Sharjah Commerce and Tourism Development Authority (SCTDA) in India. Accepting the award on behalf of the emirate, she underscored the importance of this recognition in furthering Sharjah’s global reputation.

“This accolade is a celebration of Sharjah’s dedication to cultural tourism and the vision of SCTDA to position the emirate as a leading cultural destination,” she remarked.

Visionary Leadership Driving Sharjah’s Success

“This award is a reflection of Sharjah’s deep commitment to its cultural heritage and the vision of SCTDA to position the emirate as a leading cultural hub globally,” said Chairman of SCTDA, His Excellency Khalid Jasim Al Midfa, expressing his joy at winning the accolade.

“As someone who has been closely involved in Sharjah’s tourism journey, I am thrilled to see the world acknowledge the unique charm and creativity this emirate has to offer. Sharjah continues to redefine cultural tourism, blending tradition with modernity in ways that captivate visitors from around the globe,” he shared.

Sharjah’s Role in Redefining Cultural Tourism

Sharjah’s efforts extend beyond preserving its heritage; the emirate actively engages in promoting sustainable tourism and fostering cross-cultural understanding. Through collaborations with global organizations and participation in international tourism events, Sharjah has cemented its place as a leader in the cultural tourism sector.

Educational and Family-Friendly Attractions

Sharjah’s diverse offerings cater to travellers of all ages. Families can enjoy destinations such as the Sharjah Aquarium, the Butterfly House on Al Noor Island, and the interactive exhibits at the Sharjah Science Museum. These attractions combine education with entertainment, making Sharjah a top choice for family vacations.

Upcoming Projects and Future Plans

Looking ahead, Sharjah continues to innovate and expand its cultural landscape. New initiatives, such as the development of eco-tourism projects and enhanced visitor experiences at historical sites, ensure that the emirate remains at the forefront of cultural tourism.

One such project is the Heart of Sharjah, a long-term restoration initiative aimed at reviving the emirate’s historic core while integrating modern amenities. This ambitious plan highlights Sharjah’s commitment to sustainability and its vision for a future rooted in cultural preservation.

Plan Your Visit to Sharjah

With its unique blend of culture, history, and natural beauty, Sharjah is a destination that offers something for everyone. Whether you are an art enthusiast, a history buff, or an adventure seeker, the emirate’s diverse attractions promise an unforgettable experience.

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