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[dropcap]R[/dropcap]adisson Hotel Group has recently signed on management rights for a new Radisson RED hotel at a marquee location in Noida. With 350 keys, positioned strategically adjoining Noida expressway, the hotel is poised to be a leading Radisson RED hotel for the group globally and furthers the company’s strategy of developing large scale hotels in India.
Crowning a major upcoming mixed-use development project by Bayaweaver called ‘Oh My God’ (OMG), Radisson RED Noida Expressway is strategically located in Sector 129, Noida, Uttar Pradesh, India. Led by world class consultants, the OMG project will be at the cutting edge of design and will constitute retail spaces, commercial options and customized living choices making it a contemporary lifestyle destination.
“We are glad to partner Bayaweaver for managing this hotel which will give the brand unrivalled exposure in the Indian market due to its strategic location. Noida, with its burgeoning savvy and sociable audience, provides an ideal market for Radisson RED. With its vibrant and stylish design, Radisson RED will attract a significant number of domestic and international business travellers, especially those seeking a refreshing new way to work, stay and play,” commented Raj Rana, Chief Executive Officer, South Asia, Radisson Hotel Group.
The contemporary upscale hotel will feature 350 stylish guest rooms across 38 floors, all offering complete comfort and cutting-edge technology for a vibrant and stylish stay. The hotel will have an all-day dining restaurant, swimming pool and fitness center. Guests will be able to come together, share their stories, or catch up with their emails and social media in the hotel’s communal hangouts. The broader project development will feature a collection of F&B outlets.
“Radisson RED fits perfectly with the vision we have for ‘Oh My God’. With its extremely prime location accentuated by a unique design, the project will house a retail mall, 800 luxurious studio apartments, F&B and commercial space in addition to the marquee 350-keys Radisson RED hotel. The project is a forward-thinking blend of products and services that will amalgamate into a lifestyle statement. We are excited to partner with Radisson Hotel Group to introduce Radisson RED into the hospitality segment in Noida; and are confident that guests will love this fun and stylish brand”, said Himmat Singh, Chief Executive Officer, Bayaweaver Limited.
Radisson RED is an upscale, select service hotel brand that presents a playful twist on the conventional. Radisson RED hotels inject new life into hospitality through informal services where anything goes, a social scene that’s waiting to be shared and bold design that kick-starts the fun. Radisson RED hotels are in vibrant, urban locations where travelers have the unique opportunity to tailor their stay to their style. With 19 hotels in operation and under development worldwide, Radisson RED is present across cities like Brussels, Minneapolis, Cape Town and Glasgow.
Radisson RED Noida Expressway will become this style-savvy brand’s third location in India, joining the Radisson RED hotels that are currently under development in Mohali and New Gurgaon.
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