DTPC Website serves a vital role for Kerala Tourism in identifying, developing, and maintaining destinations across the state.
In a momentous stride towards bolstering Kerala’s allure as a tourist haven, Tourism Minister Shri P A Mohamed Riyas has inaugurated the revamped websites of all 14 District Tourism Promotion Councils (DTPCs) across the state. These overhauled online platforms are set to redefine the way travellers access information about Kerala’s diverse attractions, facilitating seamless trip planning.
Embracing Technology for Tourism Promotion
Shri Riyas, during the launch event in Thiruvananthapuram, stressed the pivotal role of cutting-edge technology in the modern tourism landscape, especially with the growing influence of social media. The updated DTPC websites are meticulously designed to captivate visitors, offering a treasure trove of information and captivating imagery. They empower tourists to effortlessly navigate through the wealth of options, aiding them in selecting destinations and utilizing available facilities.
“In an era dominated by the rapid growth of information technology, recognizing its potential is paramount for the advancement of Kerala’s tourism sector. Therefore, the constant evolution and enhancement of technological platforms, such as websites, using state-of-the-art technology, is crucial for our state’s tourism promotion,” stated Shri Riyas.
A Leap Forward After Two Decades
Remarkably, this website overhaul marks the first in 20 years for Kerala Tourism, signalling the department’s commitment to staying in sync with global transformations. DTPCs, serving as vital branches of the Tourism Department, play a pivotal role in identifying, developing, and maintaining destinations across the state.
The revamped websites promise to streamline the coordination of tourism activities within each district, offering comprehensive information on local attractions. Shri Riyas urged DTPCs to enrich their websites with details about cultural and historical events, showcasing Kerala’s renowned hospitality and communal harmony. Innovative marketing strategies are also encouraged, taking inspiration from successful global models, including the United Kingdom.
Showcasing Kerala’s Natural Beauty
One exciting addition to these revamped websites is a dedicated section highlighting trekking and hiking destinations in each district. Special Google maps providing information on these spots are in the works. For international travellers who often plan well in advance, the websites will feature a calendar format displaying climatic conditions for each district.
Meeting Kerala Tourism’s Challenges
Shri Riyas emphasized the pivotal role of DTPCs in achieving the goals of Kerala Tourism’s destination challenge initiative. They are expected to identify new tourist centres and develop them sustainably, further enhancing Kerala’s tourism appeal.
Furthermore, the Minister announced that the public will soon have access to accommodation facilities offered by PWD rest houses through these revamped websites.
A Glimpse into the Future
The ongoing technological transformation of Kerala Tourism’s website, incorporating the latest advancements like Artificial Intelligence (AI), is expected to conclude within two months. The integration of AI has made the websites more accessible and appealing to global travellers.
The websites now feature visually captivating video banners showcasing each district’s unique attractions. Visitors can access important information about tourist centres, gain insights into the traveller’s experience, explore tourism programs, and discover events happening in each district. AI-driven features also allow visitors to select suitable travel packages.
Simplified Navigation and Online Services
The “Find on the Map” feature, linking tourism centres with Google Maps, simplifies navigation for tourists. Additionally, a hyperlink system enables online services required for travellers, including access to weather details for each tourist centre. These DTPC websites are now seamlessly integrated with Kerala Tourism’s main website.
A Vision for Tomorrow
The revamped websites currently boast 30 pages, with room for expansion to include more tourist centres and additional information. Each website is integrated with social media, ensuring it stays dynamic and engaging.
In closing, Kerala Tourism Deputy Director Shri Prem Bhas extended gratitude, recognizing the monumental efforts put forth to bring this technological transformation to fruition. The event also featured valuable insights from South Kerala Hoteliers Forum Vice President Shri M R Narayanan and DTPC Secretaries from various districts.
The future of Kerala’s tourism is here, accessible with just a click. Visit the newly revamped DTPC websites and embark on an extraordinary journey through the vibrant landscapes of this enchanting state.
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