The Association of Domestic Tour Operators of India (ADTOI) recently held an impactful and interactive session titled “Workshop on Instagram” at The Lalit, New Delhi, on the 24th of May, 2024. This workshop was meticulously designed to cater to members aiming to elevate their Instagram presence and leverage the platform for heightened engagement and growth. The focus was particularly on “Utilizing Social Media to Grow Your Travel Business.”
Event Highlights
Insightful Opening by Mr. Ved Khanna
Mr. Ved Khanna, the esteemed Chairman of the GHCR Committee of ADTOI, set the tone for the event by briefing the attendees about the immense potential of social media in today’s business landscape. He highlighted the relevance of platforms like Instagram in the travel industry and emphasized the importance of such workshops for continuous learning and development. Mr. Khanna also expressed gratitude to the Managing Committee for their unwavering support in this initiative, ensuring a smooth and successful event.
Expert Insights from Industry Leaders
The workshop featured Mr. Rohit Sharma, the Founder of Gyankosh Education Services and Co-Founder of Bizgurukul, alongside Ms. Swati Saini, Instagram Head Coach and Social Media Manager. Their combined expertise provided the attendees with a wealth of knowledge on crafting compelling content and maximizing the various features of Instagram. The live session was not only engaging but also packed with insider tips and strategies crucial for mastering the platform.
Hands-On Activities for Practical Learning
A notable aspect of the workshop was the opportunity for participants to engage in hands-on activities. These activities included creating content on the spot and optimizing their Instagram profiles for better visibility and engagement. This practical approach ensured that participants could directly apply what they learned, making the workshop highly effective.
Interactive Q&A Sessions
One of the highlights was the Q&A sessions, where attendees received personalized advice and solutions to their specific Instagram-related queries. This segment was invaluable as it allowed participants to gain clarity on various aspects of Instagram marketing and apply tailored strategies to their business needs.
Certification of Participation
To acknowledge the effort and participation of the attendees, certificates were awarded at the end of the workshop. This not only served as a token of appreciation but also as a credential that could be highlighted in professional profiles, showcasing their commitment to mastering social media strategies.
ADTOI’s Commitment to Digital Empowerment
ADTOI has always been at the forefront of empowering its members with the necessary tools and knowledge to thrive in the digital age. Through a series of workshops, seminars, and training sessions, the association aims to provide valuable insights and practical skills. These initiatives are designed to help the travel community stay ahead in an increasingly digital world.
Future Workshops: A Continuous Learning Journey
Responding to the enthusiastic feedback from participants, ADTOI has committed to organizing more such workshops in the future. These sessions promise to be an invaluable experience for anyone looking to harness the power of Instagram for professional growth. Regular workshops will ensure that members remain updated with the latest trends and techniques in social media marketing.
Stay Updated and Don’t Miss Out
For those eager to expand their social media knowledge and skills, it is essential to stay updated with ADTOI’s announcements. The upcoming workshops will feature top industry experts and provide cutting-edge strategies to elevate your business’s digital presence. Don’t miss the chance to learn from the best and take your social media game to the next level.
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